鄭伊健、蘇玉華全力支持於海洋公園舉辦的國際培幼會「培您童行」步行籌款
Ekin Cheng and Louisa So put best foot forward in support of new Plan campaign
for the “Walk for Children” at Ocean Park

新聞稿（即時發佈）                     　                          　　　2012年10月25日

鄭伊健、蘇玉華全力支持於海洋公園舉辦的國際培幼會「培您童行」步行籌款

Photos: http://www.seedland.hk/press/plan/2013/1/
Press release (word format): http://www.seedland.hk/press/plan/2013/1/cn.doc

著名藝人鄭伊健、蘇玉華自擔任國際培幼會大使的重任後，一直十分支持協會的工作，不但參加了培幼會助養兒童計劃，去年更身體力行跟隨協會遠赴柬埔寨，探望他們的助養孩子，親身感受其生活及學習環境。探訪活動令二人深受感動，亦真正明白到培幼會如何改善發展中國家兒童的生活，甚至改寫他們一生。

國際培幼會於2012年舉辦了首屆「培您童行」步行籌款，活動在一片熱鬧的歡笑聲中圓滿落幕，為培幼會成立七十五周年的大日子錦上添花。今年國際培幼會決定再接再厲，於2013年3月17日舉辦第二屆「培您童行」步行籌款，並再次得到海洋公園全力支持及協助。鄭伊健和蘇玉華當然義不容辭，再度全力支持，積極參與宣傳活動，更於日前和荃灣商會朱昌幼稚園學校的一班小朋友拍攝全新的宣傳照及宣傳短片，務求凝聚更多熱心人士參與是次活動。

第二屆「培您童行」步行籌款所籌得之善款將支持培幼會於中國雲南省金平縣的教育項目，透過修建學校、改善教學設施及提供教師培訓，改善鄉郊地區學前幼童的教育。

國際培幼會大使鄭伊健說：「參與培幼會『培您童行』步行籌款，能為中國雲南省金平縣的少數族裔兒童建設更美好的未來。在金平縣，為3-6歲兒童提供的學前教育覆蓋率只有15％，因此提供優質學前教育，令孩子們能順利銜接小學課程以及將來的教育，是兒童成長過程中不可或缺的要素。如此富意義的活動，當然需要大家支持！」

「培您童行」步行籌款將由海洋公園全新正門──海洋廣場出發，途經園內多個景點，包括海洋奇觀、夢幻水都人工湖、四川奇珍館、香港老大街、冰極天地、動感天地及熱帶雨林天地等多個最新推出的景點，並以威威劇場為終點站。活動設有「最踴躍參與團隊獎」，隊員人數達30名的團隊可獲優異獎，擁有最多隊員的團隊則可獲「最踴躍參與團隊獎」金獎，並獲主辦單位頒發紀念狀。

活動另設三名「最優秀造型獎」，歡迎團隊自行設計以「海洋」或「兒童」為主題的服飾，為當日活動加添歡樂元素。去年競逐「最優秀造型獎」的參加者各出奇謀，出色作品包括自製家庭裝T恤、八爪魚趣怪裝扮及海底生物兵團等，期待今年的參加者也能發揮天馬行空的創意，為步行籌款增添色彩和刺激元素。

活動由即日起至2013年2月20日接受公眾報名，參加者更可於活動結束後於公園內盡情遊玩，歡度愉快又別具意義的一天！有興趣人士歡迎登入國際培幼會「培您童行」步行籌款網站https://ssl.comm01.com/plan/了解詳情或致電3583 3100報名查詢。

國際培幼會大使蘇玉華說：「倘若缺乏完善教育，該地區很多兒童會在小學一、二年級時退學，重踏父母貧窮清苦的命運。在香港的一小步等於金平縣的一大步。參與國際培幼會2013『培您童行』步行籌款，為孩子出一分力。希望在『培您童行』步行籌款中，亦可見到您的出現，一同燃亮小朋友的生命。」

關於Plan國際培幼會「培您童行」步行籌款
國際培幼會將於2012年3月17日舉辦「培您童行」步行籌款，誠邀公眾人士及團體身體力行，為中國雲南省金平縣的孩子出一分力。3歲至11歲兒童之最低籌款額為$350、12歲或以上青少年及成人之最低籌款額為$450，歡迎廣大市民踴躍參加。活動的最低籌款額已包括當日海洋公園入場門券。活動設有「最踴躍參與團隊獎」，隊員數目最多的團隊會獲頒冠軍獎狀，另設3名「最優秀造型獎」，歡迎團隊自行設計以「海洋」或「兒童」為主題的服飾，為當日活動加添歡樂元素。有興趣的愛心人士，歡迎登入國際培幼會「培您童行」步行籌款網站https://ssl.comm01.com/plan/作網上登記，或下載並填妥報名表格，連同提交最低籌款額及贊助金額之收據或支票，寄回活動籌辦單位：黃竹坑道65號志昌行中心25樓B室一口田有限公司收。查詢熱線：3583 3100；電郵：plan@seedland.hk。

關於Plan國際培幼會
國際培幼會於1937年成立，是全球其中一個規模最大的國際兒童慈善機構。協會總部設於英國，為世界各地超過一百五十萬名有需要的兒童及其家庭提供援助，並為約九百萬名居於協會工作地區的人士提供各方面的支援服務。協會於五十個發展中國家進行兒童發展計劃，服務遍及非洲、亞洲及美洲，並在全球二十一個國家及地區設立捐助辦事處。計劃主要集中在兒童的教育、健康、生活環境、生計及建立關係方面，希望能長遠地改善孩子們的生活質素。

關於海洋公園
海洋公園是香港本土獨特的主題公園，持續營造家庭歡樂和美好回憶。自1977年1月作為非營利機構開業以來，海洋公園經多年發展，現已成為世界級觀光景點，緊密連結大自然和旅客，並以動物保育、研究及積極建立社區關係著名。海洋公園開業至今已有超過一億一千萬名旅客觀光，老少咸宜，一直致力提供具有教育和保育性質的綜合娛樂體驗。海洋公園入場門票及商品店指定精品之部份收益持續撥捐給香港海洋公園保育基金以支持動物保育工作。

海洋公園──回饋社群
身為香港人的公園，海洋公園設立了多項優惠回饋社群，令更多香港人可前來遊玩，措施包括：1）為於生日當天入場及65歲或以上的香港市民、持「殘疾人士登記證」的人士提供免費入場，以及2）為領取綜援的家庭成員，及社會福利署下的轄下會員團體提供優惠門票。此外，海洋公園亦會向慈善機構捐贈物資，並提供特別優惠予學校團體，以及推行各類關懷社區的活動。於2010-2011年財政年度，海洋公園共實行13項社群措施，總值共港幣1億1千萬元，令超過45萬人受惠。

發稿：Plan國際培幼會  　　 代行：一口田有限公司
電話：3583 3100 　           傳真：3583 1331　
電郵：info@seedland.hk
如欲查詢詳情或安排專訪，歡迎致電9534 0813與Miss Helena Hui或94509757與Miss Adrienne Wong聯絡。
有關Plan國際培幼會的查詢，歡迎致電3405 5316與Miss Wendy Tsui聯絡。

Press Release (For immediate release)                        　　　       　25th October 2012

Ekin Cheng and Louisa So put best foot forward in support of new Plan campaign
for the “Walk for Children” at Ocean Park

Photos: http://www.seedland.hk/press/plan/2013/1/
Press release (word format): http://www.seedland.hk/press/plan/2013/1/en.doc

Since assuming the role of Plan Ambassadors, renowned entertainment artists Ekin Cheng and Louisa So have been tremendously supportive of Plan International Hong Kong. Not content to simply be child sponsors, they have also visited their sponsored children in Cambodia in order to gain first-hand experience of their living and learning environments.

Following the success of the inaugural Plan International “Walk for Children” in 2012 organised by Plan International Hong Kong, the organisation has decided to join hands with Ocean Park once more, presenting the next “Walk for Children” on the 17th of March 2013. Ekin and Louisa have again had no hesitation in playing their part in Plan’s campaign for the event.  With the help of students from Tsuen Wan Trade Association Chu Cheong Kindergarten they have participated in a promotional photoshoot and a video, which will be used to encourage as much public support as possible.

The funds raised through the “Walk for Children” in 2013 will go to support a Plan education programme in JinPing County, Yunnan Province, Southwest China. This project will increase accessibility to and the quality of early childhood education services for pre-school children, and will include school block construction, equipment upgrades and teacher training.

Plan Ambassador Ekin Cheng said, “By participating in Plan’s ‘Walk for Children’, you will set the feet of many young, ethnic minority children from JinPing County, Yunnan Province in China on the path to a better future. Currently, only 15% of children aged 3-6 years have access to pre-school education in JinPing County. Quality pre-school education is crucial to providing a better future as it prepares children to integrate smoothly into primary school, and to be able to make the most of the next level of education. How can you not support such a meaningful activity?”

The route of the Walk begins at the new entry plaza of Ocean Park – Ocean Square, passing various new attractions launched recently in the Park such as the Grand Aquarium, Aqua City Lagoon, Sichuan Treasures, Old Hong Kong, Polar Adventure, Thrill Mountain and The Rainforest, with Whiskers Theatre being the end destination. There will be awards for teams with most members: teams composed of 30 or more members will be awarded with the Highest Participation Team Awards; teams composed of the most members will be awarded with the Gold Award with a Commemorative Certificate.

Participants are also welcome to design their outfits on “ocean” or “kids” related themes to compete for the Best Dressed Awards for the top three outstanding teams. The Best Dressed Award captured the imagination of participants last year with costumes in different kinds of fun outfits such as self-designed handmade tees for the whole family, an octopus look, a submarine crew, etc.  It is hoped that there will be more teams competing for the best dressed titles this year, adding colour and excitement to the event.

The event is now open for enrolment and the deadline is 20th February 2013. Participants may stay in Ocean Park for the rest of the day, enabling them to enjoy the park’s attractions with family and friends. Please visit the website of “Walk for Children” https://ssl.comm01.com/plan/ for more details or call 3583 3100 for enrolment and enquiries.

Plan Ambassador Louisa So, said, “Without this effort, many children from JinPing County, Yunnan Province in China will drop out of primary school within the first two years and be doomed to repeat the cycle of poverty that challenges their parents. One small step in Hong Kong equals a giant leap in JinPing County. Take the chance to put your best foot forward and support the ‘Walk for Children’ 2013. We look forward to seeing you at the ‘Walk for Children’ organised by Plan Hong Kong. We need you to help us light up the lives of these needy children!”

About Plan International Walk for Children
The public is invited to give their support to deprived children in JinPing County, Yunnan Province, Southwest China by participating in the Plan International Hong Kong “Walk for Children” to be held in Hong Kong on March 17 2013. The minimum donation for participants will be HK$350 for age 3-11 and HK$450 for age 12 or above.  Included in the entry fee is an all-day admission ticket to Ocean Park, following completion of the Walk.  All people are welcome. There will be awards for the overall Champion by number of entrants.  Participants are also encouraged to design their outfits with "ocean" or "kids" related themes. The top three outstanding and creative teams will be awarded the Best Dressed Awards. Please visit the website of “Walk for Children” https://ssl.comm01.com/plan/ for making an online enrolment or to download the application form. Please submit the completed form together with cheques for the minimum donation and sponsorship funds. For participants who submit the donation by bank transfer, please fax, email or mail the bank-in slip together with the form to the event organiser at the address below: Seedland International Limited, Unit B, 25th Floor, Gee Chang Hong Centre, 65 Wong Chuk Hang Road, Hong Kong. Enquiries: 3583 3100; Email: plan@seedland.hk.

About Plan International
Established in 1937, Plan International is one of the world’s leading development organisations, specifically focused on children. Headquartered in the UK, Plan supports more than 1.5 million children and their families and indirectly supports a further 9 million people who live in communities that are working with Plan. Plan works in 50 developing countries across Africa, Asia and the Americas, supported by fundraising offices in 21 countries. The organisation’s programmes concentrate on making real, positive and lasting improvements to quality of life in the areas of education, health, environment and livelihood, and on helping children to realise their full potential in societies that respect their rights and dignity.

About Ocean Park
Ocean Park is Hong Kong’s unique home grown theme park with a heritage of delivering family fun and fond memories. Since its opening in January 1977 as a non-profit organisation, Ocean Park has developed itself to be a world-class attraction connecting people with nature, and recognised for its animal husbandry, research and relationship with the community. Over 110 million people have visited Hong Kong's premier park since its inception, and Ocean Park has remained committed to offering adults and children experiences that blend entertainment with education and conservation. Part of the proceeds from Ocean Park admission tickets and some retail items will go to Ocean Park Conservation Foundation, Hong Kong to support its wildlife conservation projects.

Ocean Park – Giving Back to the Community
As Hong Kong’s People’s Park, Ocean Park has launched different community initiatives to enable Hong Kong people from all walks of life to enjoy the Park’s offerings. These initiatives include 1) concessionary admission for Hong Kong residents on their birthdays, Hong Kong residents aged 65 years and above, and holders of Registration Card for People with Disabilities; and 2) sponsored admission to individuals and members of families receiving assistance from the Comprehensive Social Security Assistance Scheme (CSSA), and Social Welfare Department member organisations. The Park also gives donation-in-kind to charitable organisations, offers special rates for school tours, and spearheads many other community caring projects. During the fiscal year of 2010-2011, Ocean Park maintained a total of 13 social care programmes, with over 450,000 beneficiaries and an aggregate value to the community equivalent to HK$110 million.

Released by: Seedland International Limited
On behalf of Plan International Hong Kong

Media enquiries:
Tel: 3583 3100     Fax: 3583 1331     E-mail: plan@seedland.hk
Contact persons: Miss Helena Hui (9534-0813) or Adrienne Wong (9450 9757)
Contact person of Plan International Hong Kong: Ms Wendy Tsui, Director, Marketing & Communications (3405 5316)